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Putting Your Small Business on the Web
Putting Your Small Business on the Web
ISBN: 0201717131
EAN: 2147483647
Year: 1999
Pages: 83
Authors:
Maria Langer
BUY ON AMAZON
Putting Your Small Business on the Web The Peachpit Guide to Webtop Publishing
Table of Contents
Copyright
Acknowledgments
Introduction: Start Here
Putting Your Small Business on the Web
About the Author
Who Am I?
Why I Wrote This Book
How You Can Contact Me
Part I: Overview
Chapter 1. Internet Basics
Internet 101
The World Wide Web
Web Usage
Food for Thought
Chapter 2. What the Web Can-and Can t-Do for You
What the Web Can Do
What the Web Can t Do
Food for Thought
Chapter 3. What It Costs
Site Design Construction
Site Setup Hosting
Site Maintenance
Additional Fees Hidden Costs
Food for Thought
Chapter 4. Web Hosting Options
ISP Web Hosting
Server Co-Location
On-Premises Server
Food for Thought
Part II: Building Your Site
Chapter 5. Site Content
The Bare Minimum
Meeting Your Objectives
Content Responsibility
Food for Thought
Chapter 6. Interface Elements Features
Basic Elements
Form-Based Elements Features
Other Features
Food for Thought
Chapter 7. Site Page Design
Developing the Right Look
Effective Navigation
Food for Thought
Chapter 8. Saving Money by Doing It Yourself
Building Web Pages: An Overview
Web Authoring Tools Techniques
Tips for Doing It Right
Food for Thought
Chapter 9. Working with a Web Designer
Finding a Web Designer
Staying In Control
Food for Thought
Part III: Going Online
Chapter 10. Uploading Your Site
All about FTP
Uploading Updating Your Site
Food for Thought
Chapter 11. Directing Visitors to Your Site
Promoting Your Site
Getting Found
Food for Thought
Chapter 12. Maintaining Your Site
Updating Site Content Features
Monitoring Usage
Food for Thought
Part IV: Appendixes
Appendix A. Bibliography
Appendix B. Web Sites Pages
Examples
Resources
index
index_A
index_F
index_K
index_L
index_M
index_T
index_U
Putting Your Small Business on the Web
ISBN: 0201717131
EAN: 2147483647
Year: 1999
Pages: 83
Authors:
Maria Langer
BUY ON AMAZON
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