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Chapter 4: The Structure of Persuasion
Figure 4-1: Move out of the Comfort Zone to Persuade Effectively.
Figure 4-2: The Funnel-Shaped Structure of Informative Writing.
Figure 4-3: The Three-Part Structure of Evaluation.
Figure 4-4: The Persuasive Paradigm.
Chapter 5: Developing a Client-Centered Message Every Time You Write
Figure 5-1: Types of Outcomes Clients Typically Seek.
Chapter 6: Understanding the Customer: The Cicero Principle
Figure 6-1: Four Personality Types and Their Preferences.
Figure 6-2: Levels of Evaluation.
Chapter 8: An Overview of the Proposal Development Process
Figure 8-1: The Sequence of Activities in Managing a Proposal Project.
Figure 8-2: Determining the Level of Effort.
Figure 8-3: A Sample Worksheet.
Figure 8-4: The Order in Which to Write.
Chapter 11: The Structure of the Letter Proposal
Figure 11-1: Sample Letter Proposal.
Chapter 12: The Structure of the Formal Proposal
Figure 12-1: Sample Cover Letter 1.
Figure 12-2: Sample Cover Letter 2.
Figure 12-3: Sample Cover Letter 3.
Figure 12-4: Sample Title Page 1.
Figure 12-5: Sample Title Page 2.
Figure 12-6: Sample Table of Contents 1.
Figure 12-7: Sample Table of Contents 2.
Figure 12-8: Sample Table of Contents 3.
Figure 12-9: Sample Executive Summary 1.
Figure 12-10: Sample Executive Summary 2.
Figure 12-11: Sample Executive Summary 3.
Figure 12-12: Guide for Organizing Solutions.
Figure 12-13: Sample Solution Description.
Figure 12-14: Sample Case Study.
Figure 12-15: RFP Responses Sample Answer 1.
Figure 12-16: RFP Responses Sample Answer 2.
Figure 12-17: Compliance Matrix.
Chapter 13: Writing Research Proposals and Proposals for Grants
Figure 13-1: Sample Research Proposal
Chapter 15: Writing in the Midst of a Storm: How to Deal with Bad News and Negative Publicity
Figure 15-1: Ways to Handle Bad News.
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Persuasive Business Proposals: Writing to Win More Customers, Clients, and Contracts
ISBN: 0814471536
EAN: 2147483647
Year: 2004
Pages: 130
Authors:
Tom Sant
BUY ON AMAZON
Developing Tablet PC Applications (Charles River Media Programming)
The Tablet PC
Introduction to Ink-Enabled Applications
Using Gestures to Control Tablet Media Player
Speech Input with SAPI
Virtual Joystick
PMP Practice Questions Exam Cram 2
Answers and Explanations
Exam Prep Questions
Answers and Explanations
Answers and Explanations
Appendix A. CD Contents and Installation Instructions
InDesign Type: Professional Typography with Adobe InDesign CS2
Text Flow
Up Next
Indent to Here
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Paragraph Indents and Spacing
Telecommunications Essentials, Second Edition: The Complete Global Source (2nd Edition)
Analog and Digital Transmission
LAN Interconnection and Internetworking
VPNs
Optical Networking
Wireless Communications Regulations Issues
.NET System Management Services
Using the System.Management Namespace
Instrumenting .NET Applications with WMI
The WMI Schema
WMI Providers
WMI Security
FileMaker 8 Functions and Scripts Desk Reference
Get(AccountName)
Get(CurrentTimestamp)
TextStyleRemove()
WindowNames
PHP
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