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DV 101: A Hands-On Guide for Business, Government and Educators
ISBN: 0321348974
EAN: 2147483647
EAN: 2147483647
Year: 2005
Pages: 110
Pages: 110
Authors: Jan Ozer
- Chapter I e-Search: A Conceptual Framework of Online Consumer Behavior
- Chapter III Two Models of Online Patronage: Why Do Consumers Shop on the Internet?
- Chapter VIII Personalization Systems and Their Deployment as Web Site Interface Design Decisions
- Chapter X Converting Browsers to Buyers: Key Considerations in Designing Business-to-Consumer Web Sites
- Chapter XVII Internet Markets and E-Loyalty