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Previous page
Table of content
Introduction
Why We Love PR...
Chapter 1: Word of Mouth
When You Want Someone’s Attention, Just Whisper
It Happens to Be News, Dummy
Cruise the News
Chapter 2: The Press: Merchants of Exposure
The Power of the Press
Can’t We All Just Get Along (Starting Now)?
Five Ways to a Reporter’s Heart
Chapter 4: Finding the Right News Hook
The Feeding Frenzy
CEOs and the Word
Chapter 5: Winding Up for the Pitch
E-Mail: The Subject of It All
The Pitch That Cried Wolf
Chapter 6: It’s YOUR Interview!
Tips for Radio and TV Interviews
Chapter 7: Source Filing 101
With Buzz Abuzz, Somebody’s Bound to Get Stung
It’s Not All about You
Immediate Impact Zone
Chapter 8: Going National
Those Who Hesitate Are Lost
Why Any Press Is Good Press: Not!
Why Letters to the Editor Are PR
Previous page
Table of content
Full Frontal PR[c] Getting People Talking About You, Your Business, or Your Product
ISBN: 1576600998
EAN: N/A
Year: 2005
Pages: 105
BUY ON AMAZON
Introducing Microsoft Office InfoPath 2003 (Bpg-Other)
Presenting InfoPath 2003 SP-1
Adding Basic Controls and Lists
Formatting Forms
Validating Form Data
Introducing InfoPath Form Template Projects
Adobe After Effects 7.0 Studio Techniques
Effective Motion Tracking
Muting Keyframes
Tell Me More
HDR Lighting
Conclusion
Pocket Guide to the National Electrical Code(R), 2005 Edition (8th Edition)
Article 330 Metal-Clad Cable Type MC
Example No. D1(a) One-Family Dwelling
Example No. D6 Maximum Demand for Range Loads
Example No. D8 Motor Circuit Conductors, Overload Protection, and Short-Circuit and Ground-Fault Protection
Example No. D9 Feeder Ampacity Determination for Generator Field Control
Microsoft WSH and VBScript Programming for the Absolute Beginner
Getting Started with the WSH and VBScript
VBScript Basics
Conditional Logic
Using Procedures to Organize Scripts
Using the Windows Registry to Configure Script Settings
Visual Studio Tools for Office(c) Using C# with Excel, Word, Outlook, and InfoPath
Working with the NameSpace Object
Conclusion
Introduction to XML Schema Creation in Visual Studio
VSTO Support for Word Schema Mapping
VSTO Support for the WordML File Format
Programming .Net Windows Applications
Termination Buttons
SystemInformation Properties
Date and Time Values
Data Reader
Bugs
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