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RealAge.com, 191-192, 197
Reflect.com, 42
reframing of marketing approach, 15-18
REI.com, 177
relationship building, 155-171
in home improvement industry, 51
during life transitions, 164-171
for products/services with high learning curves, 158-164
techniques for, 78-79
updating opportunities for, 72
and women's confidence levels, 156-158
research, 13, 21-22, 73-74, 205,
see also
e-marketing
return on investment, measuring, 22-23
Rhodes, Jim, on home improvement industry, 49
Richardson, Cheryl, 105
Rome, Jim, 46
Ross, Patti, 23
RotoZip, 50
Roxy cell phones, 91, 92
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Dont Think Pink: What Really Makes Women Buy -- and How to Increase Your Share of This Crucial Market
ISBN: 081440815X
EAN: 2147483647
Year: 2006
Pages: 96
Authors:
Lisa Johnson
,
Andrea Learned
BUY ON AMAZON
Strategies for Information Technology Governance
Structures, Processes and Relational Mechanisms for IT Governance
An Emerging Strategy for E-Business IT Governance
Assessing Business-IT Alignment Maturity
Measuring ROI in E-Commerce Applications: Analysis to Action
Governance in IT Outsourcing Partnerships
VBScript Programmers Reference
Control of Flow
Error Handling and Debugging
Super-Charged Client-Side Scripting
Windows Script Host
Appendix A VBScript Functions and Keywords
Java How to Program (6th Edition) (How to Program (Deitel))
Summary
Logical Operators
Internet and Web Resources
Summary
Client/Server Interaction with Stream Socket Connections
Oracle SQL*Plus: The Definitive Guide (Definitive Guides)
What Is SQL*Plus?
Starting Command-Line SQL*Plus
Prompting for Values
Returning Values to Unix
SQL*Plus Settings You Can Control
The Lean Six Sigma Pocket Toolbook. A Quick Reference Guide to Nearly 100 Tools for Improving Process Quality, Speed, and Complexity
Using DMAIC to Improve Speed, Quality, and Cost
Voice of the Customer (VOC)
Variation Analysis
Identifying and Verifying Causes
Selecting and Testing Solutions
GDI+ Programming with C#
Working with Icons
Image Attributes and the ImageAttributes Class
The Matrix Class and Transformation
Printing Graphics
Cautions for Using GDI in Managed Code
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